UK Money News
11th February 2008
Recession to hit romance this Valentine's Day
Britons wrestling with debts are set to spend less on Valentine's Day presents this year, it has been revealed.
According to data from uSwitch, up to three million people said they cannot afford to celebrate Valentine's Day.
Meanwhile, those who will be marking the day will spend just £23 on their one and only - enough perhaps for some roses bought from a garage forecourt or a rather sad-looking novelty helium balloon.
However, according to Ann Robinson, director of consumer policy at uSwitch, consumers would not be forced to cut their outlay on romance if they had made savings throughout the year by shopping around for the best financial products.
She said: "While it is great news that consumers are reining in on spending, they are in danger of missing a trick. Consumers can spend more of their hard-earned salaries on the nicer things in life, such as treating their loved one, if they take control of their finances.
"Households can save up to £1,500 on bills and financial services just by shopping around for the best deals on the market - more than enough to inject a bit of romance back into life."
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